Exhibition. Affiches Belle Epoque

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From 9 May to 2 September 2018 at the Museum of the City of Brussels (Maison du Roi).

With their advertising messages, these posters heralded the consumer society. They extolled the joys of a multitude of products, from telephones and bicycles to circuses and theatres. The artists set their sights on the image of the middle-class, liberated woman of the time, the spearhead of this desire for luxury and modernity.

The exhibition presents the collection of Ernest de Try, which was bequeathed to the City of Brussels in 1934. This collection, shown to the public for the first time, is characterised by its exceptional attention to everyday life in Brussels.

Opening hours

  • Tuesday to Sunday: 10 am to 5 pm
  • closed on Mondays


Affiches Belle Epoque